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The Beatles White Album and the Launch of Apple

(2 customer reviews)

Bruce Spizer’s tenth book on the Beatles covers the early days of the Beatles own company, Apple Corps, through company’s first four singles, including the Beatles two-sided smash “Hey Jude” b/w “Revolution” and Mary Hopkin’s nostalgic classic “Those Were The Days,” through the triumphant release of the group’s massive double-disc LP simply titled “The BEATLES,” which would soon be known as “The White Album” due to its pure white cover.



Bruce's book, complete with 150 color and original black and white photos, covers how it all began and unfolded. From the opening New York media blitz to the classic Apple press kit containing its first four singles. From the rehearsals at George's Esher bungalow to the recording sessions at Abbey Road and Trident Studios. From reviews to chart action to sales in America, the U.K. and Canada. From Beatles authors to fan recollections. From the Vietnam War to Apollo 8 circling the moon on Christmas Eve. It was 1968 and the Beatles debut releases provided the perfect soundtrack. "Hey Jude, don't make it bad/Take a sad song and make it better." "You say you want a revolution/Well, you know, we all want to change the world."


Product Details

2nd edition, 2018

Please note that the first print run of The White Album standard edition has sold out. Those ordering the standard edition of the book shall receive the second printing, which has all the corrections that were supposed to be in the first print run. The Collector’s Edition will still be the first edition printed.

192 pages
9″ x 9″

full color throughout
ISBN# 978-0-9832957-5-4

Table of Contents

  • We’ve got this thing called Apple… – Bruce Spizer
  • Apple’s First Four – Bruce Spizer
  • “And here’s another clue for you all…” An American Perspective of The White Album – Bruce Spizer
  • Revolution in the U.K. – Bruce Spizer
  • Le Temps Des Fleurs – Piers Hemmingsen
  • 1968: You Say You Want A Revolution – Al Sussman
  • Four Portraits
  • Fan Recollections
  • A Fan’s Notes: Fall 1968 — A Video Time Capsule – Bill King
  • Helter Skelter and the Manson Murders – Bruce Spizer
  • A Revolutionary Return to Simplicity: The White Album Packaging – Bruce Spizer
  • Obsessed with numbers – Professor Frank Daniels
  • The Esher Demos – Bruce Spizer
  • The Recording Sessions – Bruce Spizer
  • White Mono, White Stereo, White Sellers – Pascal Lambini

Customer Reviews

  1. Jim Ringo Martin

    Hi Bruce. Miss seeing you at Beatles Festivals. The first memory I have of the White album is my 3 older brothers and I taking a real to reel tape player and listening to Revolution #9 backwards. As a 12 year old, it messed up my mind and I lost sleep over it. Also, I tried listening to it played on a phonograph in the dark. I couldn’t get through it all. PEACE AND LOVE

  2. Chris E. Fonvielle Jr.

    Looking forward to another definitive publication on The Beatles by a first rate researcher and writer.

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